SHOP THE COLLECTION
OFFICIAL APPAREL FROM PRIEFERT
Official Priefert Merch
High-Quality Apparel
America’s #1 Name in Ranch & Rodeo
for over 50 years.
Embrace authentic Priefert apparel made exclusively for ranchers and rodeo enthusiasts, spanning from hats to t-shirts.
ABOUT PRIEFERT
The Equipment Of Choice
About Priefert
Founded by Marvin Priefert in 1964, Priefert has grown into one of the largest farm, ranch and rodeo equipment manufacturers in the world.
PRIEFERT RANCH
Rich in family history, the ranch remains home to multiple generations of Priefert family. It has been an instrumental part in the growth and development of Priefert Manufacturing and the equipment it produces.
FAMILY LEGACY
Motivated by the pride of ownership and the challenge of finding a better way, the Priefert family has built a business focused on meeting the needs of the American farmer and rancher.